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Davos Debrief with JUST Capital CEO Martin Whittaker

As one of the leaders in the ‘stakeholder capitalism’ movement, JUST Capital was a key participant in this year’s World Economic Forum convening in Davos. 

Martin Whittaker, JUST Capital’s CEO, joined Purpose 360 to talk about core themes, conversations, and ideas from Davos. Most centered on the growing call for a new system of capitalism, one which places the needs of all stakeholders—employees, customers, communities, the planet, and more—before shareholders. 

Listen for Martin’s analysis of Davos, including:

  • How companies will approach measuring a stakeholder economy
  • How today’s leaders are defining and building “just” companies
  • Why climate and equity will be defining societal issues over the next few years

Links & Notes

  • (00:00) – Welcome to Purpose 360
  • (00:52) – Martin Whittaker is back from Davos
  • (07:29) – How do you move from aspiration to action?
  • (10:35) – The Financial Distress Test
  • (15:50) – Other areas of Davos focus?
  • (19:42) – Just like JUST?
  • (20:31) – How do you approach Davos next year?
  • (22:39) – Top 3 Insights
  • (25:50) – When will JUST look at large private companies?

Business is an unlikely hero: a force for good working to solve society’s most pressing challenges, while boosting bottom line. This is social purpose at work. And it’s a dynamic journey.

Purpose 360 is a masterclass in unlocking the potential of social purpose to ignite business and social impact. We illuminate the growing impacts of purpose, from engaging employees and fostering deeper consumer loyalty to inspiring product innovation and increasing market share.

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