Whips a’Cracking – Guest Matt Mullenweg from WordPress

Old Spice is still king of the viral hill. Times looses 90% of readership in honor of paygate. Geo-lo marketing not yet coming of age. Digital publishers rejoice — ebooks are actually selling. iPad users are selfish elites, apparently. This week on the show, WordPress founding developer Matt Mullenweg joins us to talk about engagement, social, and driving adoption in open source.